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SVMHS Launches Countywide Exercise Challenge

For Immediate Release
Media Contact: Karina Rusk (831) 759-1843


SALINAS, CA, January 21, 2014 - 
Salinas Valley Memorial Healthcare System (SVMHS) is encouraging the community to celebrate Heart Month in February by joining the Exercise Challenge. Last year, 187 businesses and organizations signed up for the SVMHS Exercise Challenge with more than 800 people taking part.

The annual SVMHS Exercise Challenge is a free, ten-week long program designed to encourage people to get regular aerobic exercise. Any organization can join the challenge, except those that gather solely for the purpose of exercising. Businesses and organizations win awards based on participation levels and individuals take home prizes.

One of last year’s Exercise Challenge participants, Jeff Post credits the program for helping him lose 60 pounds and keeping the weight off. Jeff made the commitment and then organized people at his workplace to sign up. “I set my mind to exercising 30-45 minutes a day.” Jeff said. “Having a chart for the whole team and encouraging each other really made a big difference sticking to the program.”

SVMHS provides support to help motivate teams with charts, rules and prizes. Awards are given to organizations that excel in their category, with categories based on the number of participants within the organization. All individuals who exercise for at least 90 minutes a week for all ten weeks will be eligible for a drawing to win a variety of prizes including a Fitbit®, gift certificates to local retailers for heart healthy eating options, Exercise Challenge T-shirts and more.

Exercise Challenge coincides with Heart Month. Heart disease is the number one cause of death in the United States. A heart healthy exercise program should include at least 30-60 minutes of aerobic activity three to four times a week. Not only does regular exercise help people live longer and have a better quality of life, but exercise can improve eating habits, sleep patterns and mood.

Exercise Challenge 2014 launches February 3 and runs though April 13. Entry deadline has been extended until February 3. For more information contact the Health Promotion Department at 831-759-1890 or go to www.svmh.com/exercisechallenge.

SVMHS earned the 2013 Joint Commission Top Performer on Key Quality Measures for Heart Attack and Heart Failure and is the only Accredited Chest Pain Center in Monterey County. You can find more information about heart health and heart disease prevention at www.svmh.com/heart.


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